I think what we’re seeing in the early stages of AI is if you take that million man-hours of savings that we’re estimating, which is kind of a rough and tough number, but I think directionally right and probably on the low end, that basically translates to a low single-digit to mid single-digit productivity gain for every employee. And that’s just at the early stages. At that level, you’re basically just covering inflation for how benefits and salaries increase for your base. So I don’t think it’s going to massively decrease like any of our given functions. Once again, you’re in this hyper-competitive industry where expectations rise every year, and you want to delight your consumers in a new way and get them to buy something. Logically, if you were an economist, you’d say, “This is an illogical purchase. It’s a passion-based purchase.” So you’ve got to delight them and go bigger.
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